From creating intuitive financial new solutions, stock market gamification to attract new audiences and addressing journalistic live reporting needs, Norkon focuses on up-to-the-second data, technology and audience engagement.
Measure the pulse of stock markets in real time and get intuitive and analytical tools for data discovery
Attract, engage and retain a wider audience with an award-winning investing gamification solution
Provide real-time financial market coverage with a flexible live content CMS
Instant connections to our systems
Whether you offer freemium content through your live blog, provide valuable insights and analytical tools about the stock market to the broader audience or gamify the experience of managing a portfolio through a stock market game, the different strategies all lead to the same goal of driving traffic, registering users, and converting subscribers.
Piquing readers’ interest and giving them a reason to return to a website is what this is all about. Norkon’s solutions have a proven track record of successfully engaging audiences by leveraging gamification and offering flexible, unique and interactive features to readers.
“Registration for a free account built user habits and stickiness, enabling them to build out favorites, alerts, and portfolios, which encouraged return visits to the site and was an ideal starting point for the user journey to paid subscriptions.” – Dagbladet Børsen
registered players for a Fantasy Funds game in 2022
more ad impressions per page view
more live events coverage using Live Center
Norkon has helped us create a state-of-the-art market universe, which our customers are really excited about and that generates much higher engagement than our previous market pages.
Digital Development Manager
We have known for a long time that our readers are deeply interested in the stock market. We wanted to capitalize on this interest to engage with users and potentially gain new subscribers as well as advertisers. Gamifying the stock market with Fantasy Funds proved to be a great way to incentivize users to register on our site to play.
Business Developer and Project Manager
Commercially, we have used Norkon’s platform to generate new advertising partnerships, which have increased our advertising revenue by over 50 percent.
Digital Development Manager
Using gamification and allowing people to manage a good portfolio and their funds as they would do in real life is a great exercise and a great way to learn. The more players play the game, the more they learn, and the more engaged they become. This eventually leads to greater interest in the content we publish about it. Fantasy Funds is very much part of our strategy – anything that can help us present the brand in a new way to an audience which we don’t monetize at the moment is a part of our strategy.
Director of Product
Flexible, feature-rich, and user-friendly tool for minute-by-minute reporting.
Working with developer Norkon has been a joy. Live Center solved our (many-faceted) needs admirably to begin with, and we have been able to improve the user experience (for both journalists and readers) continuously since then.